Opportunity Into Revenue

We help CEO’s build stronger leadership teams, better performing organizations, and more valuable enterprises.

How? By improved focus, clarity, collaboration, execution, and communication.

Opportunity into Revenue (OiR), focuses on serving companies with revenue $5-50 million in the MSP metro area. OiR supports improved profitability, consistent revenue growth, strategic focus, execution, and stronger, better aligned, more accountable leadership teams.  These improvements result in lower stress and a fuller life for the CEO — and for the entire team.

I’m Mark Capaldini, President and CEO of OiR. Over the course of my career, I have led three companies in OiR’s focus size range, thus my insights are based on actual operating experience. Through this experience I am able to act as your sounding board, peer, resource, coach, confidential advisor and “nudge,”  helping strengthen your leadership team as a teacher, facilitator and coach.

OiR offers the Entrepreneurial Operating System®, or EOS®, a complete set of simple concepts and practical tools that has helped thousands of entrepreneurs get what they want from their businesses. In 2014, I completed the EOS Implementer Base Camp™, the online training course for EOS Implementers™ — all 129 modules which took over 200 hours. Since then I’ve worked with EOS clients across multiple industries.

My other roles include Leadership Team Coach, Management System Coach, Executive Coach. I also offer B2B Marketing Consulting and Advisory Board Services.

Are you facing one or more of the following challenges?

  • Minimal revenue growth.
  • Profitability below historical average and/or industry benchmarks
  • Need for sharpened strategy, with clearer targets, marketing support, and sales process
  • Greater alignment and accountability on the leadership team
  • Unsustainable CEO workload and personal stress
  • Greater assumption of responsibility by leadership team members
  • Practical plan for increasing company value

Services that help you convert your Opportunity into Revenue

EOS, the Entrepreneurial Operating System, is a set of simple concepts and practical tools. By mastering this management system, leadership teams of growth-oriented companies systematically and permanently improve.

As an EOS Implementer, I help CEO’s and business owners get what they want from their businesses.

Over the years I have developed several leadership team services that can be used independently or as a complement to my other services. From Leadership Team Meeting Facilitation to 1 on 1 Coaching, let’s discuss what makes sense for you and for your leadership team.

Until now there have been no services designed for self-implementing companies. If your self-implementation has become stuck on a plateau, has encountered a stumbling block, or simply needs some adjustments, my Management System services offer solutions. They are designed to be cost-effective, practical, and tailored to continued self-implementation.

Having been a active Executive Coach for five years, I’ve offered this both as a “stand-alone” service and as a complement to my other services. While I can occasionally help personally, my focus is on finding the best possible resource to help my client solve problems and recommend personally vetted specialist resources from trusted sources in my extensive personal network.

Facing marketing or sales challenges with your B2B service business? I may be able to help. By leveraging over 30 years of management experience, including roles as President and/or CEO of three B2B companies with revenues $10-47 million, I can help guide your business to profitability.

Most private company CEO’s have an informal advisory board, including an accountant, an attorney, a banker, and other professionals or friends. A CEO Peer Group may also provide useful advice. This informal approach often works well.

But what happens when those informal advisors offer advice that leaves big gaps? Or when those advisors provide conflicting advice?